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BailorGroup Returns to NFL Alumni Charity Golf Classic, Combining Bold Conversations with a Mission That’s Personal

Bailor Group, the Huntsville, AL based nationally recognized consultancy known for scaling companies through transformational growth strategies, proudly returned for the sixth consecutive year as a sponsor of the NFL Alumni Charity Golf Classic, benefiting Caring for Kids through the American Cancer Society.

For BailorGroup CEO Sonya Bailor, the mission isn’t just meaningful—it’s personal.

“I didn’t need a reason to support this. I already had one. And he calls me ‘Mom,’” said Bailor, referencing her son’s triumphant battle with brain cancer.


This year’s event, held in Nashville, TN, brought together NFL legends, community leaders, and corporate partners to raise vital funds for children’s cancer initiatives. At Hole #9, BailorGroup’s sponsor tent was anything but standard—with teak bistro sets, bourbon, cigars, and the kind of candid conversations that reflect their brand’s bold approach to business.

“Scaling companies takes more than surface-level advice,” Bailor added. “It takes hard conversations, truth that stings sometimes, with expert guidance that makes real, sustainable growth possible. The bourbon and cigars? They just make those hard conversations go down a little smoother.”

The 2025 #TeamBAILOR included:

At the tent, Juliana Denes-WalkerKacey Clark, and Sonya Bailor hosted guests with warmth, intention, and insight—demonstrating how BailorGroup doesn’t just talk about transformation. They deliver it.

BailorGroup’s involvement in the NFL community runs deep, dating back to 2010 when Sonya Bailor helped launch and scale the School of the Legends for the NFL Players Association (NFLPA). Her ongoing relationships with legends like Al Smith and Jeff Walker remain foundational to the firm’s legacy of leadership.

About BailorGroup
BailorGroup is a growth consultancy that scales companies from the inside out. From operational scalability and leadership development to sales, marketing, and brand experience, the firm partners with visionary companies ready to unlock their next level of growth.

About the NFL Alumni Charity Golf Classic
This annual event brings together NFL Alumni, corporate sponsors, and community leaders to raise funds for “Caring for Kids” through the American Cancer Society, with a focus on children battling cancer and other critical illnesses.



To learn more or schedule a consultation with BailorGroup, visit www.bailor.group.
Follow #TeamBAILOR and @BailorGroup on LinkedIn, Facebook, and Instagram.

 

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