2025 Unlocking Business Growth with Meta Tools
In this session, you’ll learn how to apply core AI principles to strengthen your business strategy. You’ll gain a clear understanding of the foundational concepts of “fuel” (data) and “freedom” (automation and creativity), and how to use them to improve decision-making, marketing, and performance. You’ll also explore practical tools that help you integrate AI responsibly and effectively across media, measurement, and operations.
Key Takeaways:
- Your role in adopting responsible AI practices
- The meaning and application of the “fuel” and “freedom” AI principles
- How data, creativity, media, and measurement drive AI performance
- Tools that enhance and optimize AI use in your business
Gibran Jones
Gibran Jones is a Meta-Certified Lead trainer and a digital marketer with over 20 years of experience and a veteran of the US Army. He specializes in Facebook Ads, SEO, Instagram Reels, and digital marketing and currently owns his own business Krimson Square Marketing. Gibran holds multiple industry-recognized certifications, including Meta Digital Marketing Associate, Meta Media Planning, and Meta Lead Trainer.
Gibran is a sought-after expert for industry podcasts and speaking events. He is also a speaker on Facebook marketing and social media marketing, delivering training to small businesses on Reels, content creation, and Meta advertising. He is extremely knowledgeable and passionate about sharing his knowledge with businesses. Gibran is a passionate speaker and digital marketer who has helped thousands of businesses grow by improving their online presence.
Event Sponsors
Presenting sponsor
Gold sponsor
Date and Time
Tuesday Jun 3, 2025
9:00 AM - 10:30 AM CDT
Fees/Admission
Online Registration
Member: $15
Non-member: $20
On-site Registration
Members and Non-member: $25
Refunds to credit cards will be charged a 6% processing fee. No refunds will be processed after May 26, 2025.
Contact Information
Diana Baccus
256-535-2009
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