2015 Strategic Innovations: Build Your Marketing Toolkit
Event Sponsors
Supporting Sponsor
Many small businesses and organizations find themselves seeking the right strategies to make their marketing efforts as effective as possible. But with so many different marketing activities to focus on, they often miss some of the important concepts that will help them understand why those activities are so important. This presentation is designed to uncover some of those core concepts and show that a little bit of marketing knowledge can go a long way.
Topics:
- What marketing really is (and isn’t)
- How marketing has changed in ways that benefit small businesses
- The importance of setting goals and objectives for your marketing efforts
- The 4 Pillars or Marketing Success – a framework that shows how different marketing activities all fit together, and will help small businesses and nonprofits reflect on their own marketing program
- The components that make up a successful marketing strategy
- It’s ok to start where you already are
Join us and Mike Coleman of Mike Coleman Marketing to start building a foundation of marketing knowledge that will help you take your marketing up a notch. You will gain marketing knowledge, from which you can build more effective campaigns and make better use of your time and resources to grow your business or organization.
Who Should Attend:
- Any small business needing resources to grow
- New start up businesses
- Nonprofit Organizations
- Individuals self-promoting
Date and Time
Wednesday Dec 9, 2015
10:00 AM - 12:00 PM CST
Wednesday, Dec. 9
Check-in: 9:30 a.m.
Program: 10 a.m.-12 p.m.
Location
Toyota Alabama Training Room
3rd floor of Chamber
225 Church Street NW
Huntsville, AL 35801
Fees/Admission
Pre-Registration:
$20 member; $40 non-member
On-Site Registration:
$25 member; $45 non-member
Contact Information
Pammie Jimmar
256-535-2043
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