2015 Chamber U - Branding Yourself

Branding Yourself is the best way to articulate your product/service, validate your experience/knowledge and prove your business integrity. Kendra L. Harris, PhD, Associate Professor of Marketing, Department of Management and Marketing, College of Business and Public Affairs with Alabama A&M University, will guide you through one of the most important aspects of entrepreneurship.

Topics covered:

• Overview of marketing
• Emphasis on products, goods and services
• Product branding
• Business branding
• Identify your unique selling position
• Maximize others’ perceptions

Who Should Attend:

• Anyone thinking about starting a business
• Small business owners in business 0-1 year
• Anyone seeking to reinvent themselves