NAITA (the North Alabama International Trade Association) officially launches new website, strategic

Engaging global audiences with strategic communications reflecting innovation, growth and opportunity

HUNTSVILLE, AL, August 6, 2025 – The North Alabama International Trade Association (NAITA) officially launches its refreshed brand identity, website and strategic promotional video at the 2025 Space & Missile Defense Symposium in Huntsville, Alabama. 

Representatives from the NAITA team and board members, alongside government officials, Huntsville/Madison County Chamber representatives, C3 Labs, and representatives from the Office of the Consulate General of Canada, marked this important milestone and highlighted NAITA’s renewed commitment to innovation, international collaboration and economic growth.

“This launch introduces a refreshed visual identity and an enhanced communications platform that reflects NAITA’s continued commitment to empowering businesses in North Alabama to thrive in the global marketplace and a renewed commitment to our partners in the North American market.” 
– Daryl Davis, NAITA President

NAITA collaborated closely with C3 Labs, a strategic creative agency based in Alabama and Ontario, from early concept development through full implementation. C3 Labs has played a critical role in crafting strategic creative communications that are both future-focused and rooted in NAITA’s legacy of excellence.

The new identity has rolled out across all digital platforms, communications and member materials. Visit NAITA.org 

  
About NAITA 
The North Alabama International Trade Association (NAITA) is a business-driven trade organization committed to increasing knowledge, interest, and activity in international trade in North Alabama for more than 40 years. NAITA drives North Alabama's success in the global economy by empowering businesses to connect, grow, and lead through international trade. We champion our region's role on the world stage by providing innovative education, strategic advocacy, and unmatched networking opportunities, enabling businesses to thrive in an interconnected and ever-changing marketplace. https://naita.org/

About C3 Labs
C3 Labs Inc. is a full-service agency specializing in top-tier creative, consulting and cross-border commerce, focused on working with and serving our partners through Servant Leadership. With a mission to lead by example, C3 Labs empowers partners and stakeholders with sustainable and forward-thinking solutions. Every project and engagement upholds the core values of ethics, honesty, integrity, and trust, delivering top-tier creative talent and in-house service delivery. 

C3 Labs Principals, Mike Soragnese and David Di Benedetto, combined bring more than 30 years of industry experience and oversee the delivery of strategic creative and design, corporate branding, strategic communications, media relations, marketing strategies, advertisement procurement and performance monitoring, print vendor brokerage and management, consulting services, photography, video production services and engaging multi-media
The team at C3 Labs takes pride in the long-standing relationships with all levels of government and public/private sector partners that span a wide array of industries and service needs. To learn more, visit C3Labs.us

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