MEMBER EVENT: Wednesday Websites & Wine (BEST Digital)

AI-O: The Evolution of SEO
Preparing Your Website for AI-Driven Discovery

We all know SEO, but what happens when search gets replaced by suggestion?

Today’s consumers aren’t just googling anymore. They’re asking AI: “Who’s the best landscaper near me?” “Who’s a trustworthy life insurance agent in my town?” “Which restaurant should I try tonight?” And AI gives them one or two answers – not a list, not ten blue links.

Today’s SEO still matters, but if your site isn’t built for how AI tools select and suggest, you could be left out of the conversation.

Join us for a relaxed, high-value session where we’ll explore how smart content gets chosen in the age of AI. You’ll learn:

• How tools like ChatGPT, Gemini, and Perplexity decide which businesses to suggest
• What “machine-readable trust” means and how to build it
• Simple tweaks that make your website easier for AI to understand and quote
• How to future-proof your site for the age of suggestions